Now Available: The Social Media Superstar Handbook

If you’ve been following along, you know that I have been trying to make more time in my life for writing. I love my spies and their adventures, and I’m very anxious to get back to them. Because of that, I will not be teaching additional classes, public or private, after the last 3 classes I’ve committed to for this year. Because I still want to share my knowledge of social media marketing, I’ve decided to roll all of my classes (as well as many bonus materials) into a single book entitled The Social Media Superstar Handbook.

In The Social Media Superstar Handbook, I’ll cover creating your author website with WordPress.com, what social networks authors need to use, how to build your own website traffic by hosting guest blogs and how to boost your readership through blog book tours. I also break down and explain how to create your own short or long-term marketing plan.

kindle coverAmong the many resources included in The Social Media Superstar Handbook are nearly 200 authors willing to host guest bloggers, several hundred blog/interview questions to keep your guest blogs fresh, links to hundreds of book reviewers waiting to read your books, and even Blog Talk Radio programs you can be booked on!

In this book, you’ll find everything an author needs to launch their career into superstardom.

Get The Social Media Superstar Handbook for Kindle here.

Get The Social Media Superstar Handbook in other formats here.

Look for the paperback version at Amazon later today here.

Why Can’t I Just Say “No”?

say noI was about to make my move to strictly fiction writing when a Facebook friend asked me to help with his social media.

“Sure.  I’d love to.”  I said.

I’m grateful for that relationship because it seems to have been fated.  It has propelled me from point A to Point C.  It was important and the decision felt right at the time.  It’s still a good business relationship.

Not long after, I was approached to teach online classes in social media for writers.  “Of course!”  I said.  Oddly enough, as I began each class, some ridiculous catastrophe occurred that completely spoiled my reputation.

  • A power surge took out my computer and tablet in one fell swoop.
  • The constable informed me I had 3 business days to move out of the house I’d been renting because the landlord defaulted.
  • My internet connection was interrupted.
  • I became so sick that I could barely sit up.
  • My Outlook mail went boots up.
  • One thing after another…

Then another friend suggested his friend who needed website assistance call me.  Of course I said “Yes” as a favor to my friend.  Then my friend wanted a new website.  Now he’s talking about sending more friends my way and making me very rich.

I’ve realized something very important:

I don’t want to be rich.

I want to be happy.

My guides told me to “Do the thing that is waiting for you.”

I wondered what that meant.

Yesterday morning, I browsed Amazon.com and read the reader reviews of my books.

One out of every three reviews said “I can’t wait for the next book!” or “Waiting patiently for the next book” or “How long before the next Task Force 125 story?”

I was overwhelmed with gratitude for these people who had read my books and enjoyed them as I realized that this too was fated.

They’re waiting.  The characters are waiting.  I’ve been waiting to be able to JUST WRITE.

The thing that has stopped me has been not being able to say “No” when people think they’re doing me a favor and I think I’m doing them a favor.  I’ve been so wrapped up in pleasing the wrong people, or at least not offending them, that I haven’t done anything for myself.  I’ve set my priorities aside and made serving others my priority.  This may be an admirable thing, but I keep telling my other friends they are not a public service – and yet, I’ve been allowing myself to be one.  It’s time I take my own advice.

I need to be able to simply say without guilt “No, I’m sorry.  I don’t have time.”

It’s time to give myself the sort of consideration I’ve been giving my friends all along.  It’s time I do what brings me joy, the thing that is waiting for me,

WRITE.

(Excerpt) Kissing the Frogman

navy, seal, kissing the frogman, brian allen, task force 125

Brian Allen is going to do some violence on her behalf in this story

I’m writing again!  Here’s a short excerpt that may or may not make the final cut:

Brian felt the itch of a stare and turned to see the most stunning woman he’d ever laid eyes on.  Her shoulder length, light brown hair shimmered with subtle highlights that gave her tanned skin a glow.  Her brown eyes sparkled as she watched him.  She was sitting in a booth but any fool could see she had the body of a knockout with lean, strong legs, a tiny waist, and a rack he’d love to nuzzle.  He’d seen plenty of women in his time, but this one took his breath away.

She met his gaze boldly.

He smiled and watched as her full lips curled into a grin, revealing perfectly white teeth.

When the bartender returned with his tequila, Brian leaned in.  “See that Latina in the booth over there?”

“She’s hard to miss.”

“Is she with anyone?”

“Haven’t seen anyone man enough yet.”

“Better get me one of whatever she’s drinking.”  He winked conspiratorially.  “I’m going in.”

The bartender chuckled.  “Yes, sir.”

Brian pocketed his coin as the bartender set a gin and tonic down by the tequila.

He paid the man and left a hefty tip.  Tipping well early in the evening was a valuable lesson his mother had taught him.  She’d always said women would be impressed with a man who didn’t have to wait long for good service, and she was never wrong.

Six Awesome Things I Realized Today

1. I want to write again

Virginia Nelson said “I look forward to seeing what you create. I love Sarah.”

I replied “She’s been doing a lot of growing. I find it difficult to write her when I’m mid learning curve. I’ve been on such a steep life learning curve this past year. I need to learn how to take breathers – I binge on life.”

2. I binge on life

This should not be misconstrued as a bad or sad thing.  In fact, if you think bingeing on life is a bad thing, then perhaps you aren’t living life to the fullest.  Something to consider.

3. I don’t have a bestie

Again, not a bad thing.  Just a fact.  I have lots of great friends, but not everybody has a “bestie”. 

I’m a flibberdejibbet.  It takes a special kind of crazy to keep up with the rollercoaster that is my life.  Some people go to the top and quit, others ride the loop and stagger away, and still others just like watching at the bottom.  Nobody has been up for the whole ride yet.  It’s OK.  I still throw up my arms and laugh more than I white-knuckle the rail.

I love the ride and I’d rather not saddle myself with someone who slows me down.

4. I do have the perfect job

perfect job, cupcakes

5. I work very hard

I’ve been working on a number of projects lately.  Which leads me to…

6. Sometimes I just want to read a book

So I bought one on Kindle today.

Sauza Rescues Women by Dumbing Down and Giving Them Lousy Tequila

I am offended, and with good reason.

All week, Beam Global has been talking down to me as though I’m 18 and haven’t a brain in my pretty little head.  Well, I’ve had it!

“We’ve taken America’s #1 cocktail and made it even more refreshing by adding a bit of effervescence to it. It’s fresh, bubbly, and ready-to-serve – perfect for any ladies’ evening with friends.”

lifeguard, sauza, puppyPersonally, I haven’t had a drink with a bubble in it since the year 2000 and there isn’t anything about Sauza Tequila that is going to make me start.

“Sauza® Tequila Rescues Women With Its New “Make It” Campaign

The successful marketing program broke new ground in 2012 by speaking to women the way they want to be spoken to while delivering a visual delight – a Fireman, an adorable kitten and a great-tasting recipe for margaritas.”

The way I want to be spoken to?  Really?  This statement smacks of “Women can’t pay attention unless you show them a muscular man and a baby animal of some sort.  Then you’ll have their attention long enough to introduce your product. 

Hey, I like biceps and puppies as well as the next person, but I’m quite capable of speaking on an adult level for more than 60 seconds even without my ADD medication. 

wine coolers, sauza, dumbed down ads, tequilaThis is not the way I want to be spoken to.  I outgrew the wine cooler when I was 18.  It seems to me that Beam Brands is marketing their products to 18-21 year old straight female and gay male drinkers of the U.S. who are buying their booze at mom and pop package stores that don’t check identification. 

A worthy market indeed.

What adds insult to injury here is both of the above quotes are attributed to a woman, Vanessa Jenkins, Senior Marketing Director of Tequilas at Beam Inc.  Perhaps she’s biased as she spent the early part of her marketing career pushing products like Saccarin and Aspartame for Merisant?

Honestly, I’m surprised that Beam Global and Ms. Jenkins believe the average female consumer is incapable of appreciating a finely crafted tequila without added bubbles and sugar.  But then again, nobody ever accused Sauza of being a finely crafted tequila.  I don’t believe I’m overstepping when I say not all women want to be spoken to like they’re idiots.  

Don’t even get me started on Hornito’s Lime Shot…another Beam Global product.

Perhaps Sauza should consider making a better tequila instead of covering up the flavors of the ones they do make?

I’ll leave you with this last quote:

 “Sauza is what the parents of other tequila brands use as a boogeyman to scare their children into being tasty.” ~ Cracked.com

#truestory